Please rotate your
device 90º
This site is designed as a vertical experience.
PLEASE UPDATE, OR CHANGE YOUR BROWSER_
This scrolling site is best experienced on recent versions of Safari or Chrome.
DeeperOriginalTruerWilder






Be-Your () Story






Beyond content - become a story destination
Stories that count don’t chase trends_ they shape culture.



A CREATIVE STUDIO WHERE STORY MEETS DESIGN
From digital docs to global series, we partner with brands, creators, and culture-makers to design layered, character-driven stories that show who you are and speak to what matters most to your audience.
This is brand broadcasting. Richer stories – DEEPer connection
BUILD RELEVANCE ANDCONTRIBUTE TO CULTURE
We help brands and organisations build lasting connection with audiences through storytelling. From strategy to screen, we offer story consultancy and original content.
Trusted storytellers,StrategicByDesign
TrustedStorytellers,StrategicBydesign
With two decades at the intersection of brand, broadcast, and digital storytelling, we bring together narrative expertise, cinematic craft, and audience-centred strategy to express your brand’s unique lens on the world.






LAUNCHED IN 2025, THE COUNTER IS BUILT ON GLOBAL STORYTELLING ROOTS IN ENTERTAINMENT, FOOD, CULTURE, AND TRAVEL.











Become an original
story world
A story world is more than content, it’s a place where your audience feels they belong. We help you share stories that invite people in, add value, and build relationships.
OUR Approach
We use Story x Design to go beyond the obvious, to uncover the deeper themes and original stories your audience will connect with.
Empathy
+
Human-centred design guides us to what matters most to your audience. We explore their communities, subcultures, motivations, and aspirations, so your stories reflect real insight and understanding.
Strategy
+
How to differentiate and earn a meaningful place in people’s lives through content. Whether you’re a business, a creator, or a cultural organisation, this is brand storytelling designed to deliver on your goals and serve your audience.
Imagination
+
Curious by nature, we look through different lenses: film, art, philosophy, counter-culture, and beyond to discover new ways of seeing. We seek out bold, original perspectives that shape stories as unique and individual as your brand.
Craft
+
With deep filmmaking expertise, we translate thoughtful strategy into layered stories. For us, craft is more than aesthetic value; it’s also the art of story structure, authentic character development, and world-building that draws audiences in.


























.jpeg)




